The Services
Creative Social Media Retainers
For brands that want thoughtful, creative-led social media.
The retainers are strategy-first and intentionally executed, focusing on content that aligns with your brand, your audience and the wider cultural landscape. I work closely with a small number of clients at any one time to ensure clarity, quality and creative direction across every piece of content.
WHAT'S INCLUDED?
Creative direction for your social platforms
Content planning & scheduling for your choice of social platform
Up to X pieces of content per week (tailored per client)
Copywritten captions aligned with your brand voice
Monthly content shoot (where applicable)
Ongoing refinement based on performance & strategy
WHO'S IT FOR?
This is best suited to brands who:
value strategy and aesthetics
want consistency without losing creativity
are happy to collaborate and trust the process
THE INVESTMENT
Creative retainers start from £500 per month.
Spaces are limited to ensure every client receives focused, high-quality creative direction.
Creative PR & Launch Strategy
Whether you’re teasing a secret drop, launching something new, or creating a campaign that needs to make noise. I help brands show up in style. From viral speculation to strategic seeding, my approach to creative PR blends online culture with launch momentum.
WHAT'S INCLUDED?
Every project is bespoke and designed around the moment.
This may include:
Creative launch strategy
Teaser content & digital breadcrumbs
Influencer and community seeding
Speculation-led storytelling
Social-first PR concepts designed to spark conversation
The goal is simple: authentic buzz that lives and breathes in the scroll.
WHO'S IT FOR?
For brands, creators or founders with something exciting to launch a product, service, event or idea, who want non-traditional PR that feels modern, intentional and culturally aware.
THE INVESTMENT
Pricing is bespoke and based on scope, timeline and vision.
Enquire directly to build a launch strategy designed to create real online conversation.
User Generated Content (UGC)
UGC is about more than just filming content it’s about creating authentic, trust-building visuals that feel natural in the scroll while still aligning with your brand’s aesthetic and strategy.
This content is created specifically for Instagram Reels and TikTok, with a strong focus on storytelling, hooks and natural engagement.
WHAT'S INCLUDED?
High-quality, edited UGC videos for Instagram Reels & TikTok
Strategic content concepts aligned with your brand
Natural, authentic presentation that builds trust
Scroll-friendly, platform-native formats
WHO'S IT FOR?
Ideal for brands looking to:
build trust through authentic content
showcase products or services in a natural way
elevate their social presence without overly polished ads
THE INVESTMENT
1 UGC video- Starting at £150
3 UGC photos- Starting at £100
*I would be delighted to discuss customised bundles and packages tailored specifically for you and your brand
Branding
If you’re launching a new business or seeking to refresh your brand, my inclusive branding package is the perfect solution. Let me help you create a distinctive and memorable identity for your business
WHAT'S INCLUDED?
Logo
Colour Palette
Brand Guidelines
We offer the above as standalone services, or you can have the whole package.
WHO'S IT FOR?
This package is perfect if you’re launching a new business or wanting a refresh of your current branding.
THE INVESTMENT
Custom quotes upon enquiry.
Product Photography
Investing in product photography is essential for your brand, it plays a pivotal role in trust, building brand story, and boosting sales. Let me take away the stress of product photography for your business.
WHAT'S INCLUDED?
15 Minute 1-1 Consultation call
Product Photography package
WHO'S IT FOR?
Product photography proves invaluable for business owners seeking to display their products to increase brand awareness, build on the brand story and help with sales
THE INVESTMENT
Custom bundles and packages are available upon enquiry
Video Editing for Reels & TikToks
Are you a business creating content for your TikTok or Reels audience? Let me handle the video editing for you, freeing up your time to concentrate on other business objectives.
WHAT'S INCLUDED?
The video editing process starts with you sharing inspo videos that reflect your desired outcome, along with your brief. I will then edit your video accordingly, providing it for an initial approval. One revision is included in the overall cost. Once approved I will WeTransfer you the final video file.
WHO'S IT FOR?
The Virtual Instagram Audit is designed for individuals and businesses seeking to elevate their strategy, increase Instagram engagement, and achieve their platform goals. If you sense your account is in a slump, I can assist in identifying what’s working and help you to make improvements to get you back on track.
THE INVESTMENT
1hr Instagram Audit- £80
Instagram Audit
An Instagram audit provides a full overview of your account’s performance and can offer valuable insights for optimising your strategy, increasing engagement, and achieving your goals on the platform.
WHAT'S INCLUDED?
The Virtual Instagram Audit is conducted via Google Meet, providing you with a personalised 1-1 review of your Instagram account. Prior to our call, I will carefully assess your entire profile, highlighting your strengths and offering insights on areas for improvement. This audit is designed specifically for you and your business, guaranteeing that you receive the answers and guidance you need to take your Instagram account to the next level.
What we will cover-
Your profile picture
Instagram bio and how to utilise it
Instagram story content
Instagram story highlight covers
Website links
Single feed posts, carousels, and reels
Instagram captions
Niche-specific hashtags
Establishing a color scheme (if not already established)
How to schedule posts
Any other specific questions you have
WHO'S IT FOR?
For those individuals or businesses seeking simplicity in the content creation process for Reels and TikToks, video editing is the perfect solution. That’s where I step in to make the editing process easy for you.
THE INVESTMENT
Custom quotes upon enquiry.
'Life Changing'
Gemma
Mark Hill Hair
After seeing Louella all over our FYP we knew we just had to work with her on our next launch. Louella was an absolute professional from start to end – responding to comms quickly and efficiently – creating an open line of communication that ensured that content was exactly what we hoped for and more! Louella went over and above on this brief and we loved working with her – we will 100% be in touch for our next launch.
Kelly
Bel Èclat Skin
Working with Louella has been wonderful. I have the 2 post a week package and to say it has changed my life is an understatement. Louella truly takes the time to understand your brand, style and personality so that the content is as authentic as possible. She is extremely professional and is an absolute pro at what she does. Not only is she a joy to work with but she is a fabulous person who I now consider a friend. You will not be disappointed if you work with Louella and her team she exceeds expectations everytime.
Louise
The Yeo Group
From the first meeting with Louella, she was welcoming and quickly understood our goals. She guided us through the world of social media, and her input was invaluable. While we already had a social media presence, her guidance enhanced it significantly. Louella made the process easy, her photography was great, and she is always available to offer advice and support when needed.